Design partner to launch & upgrade your product, business or online presence
Upgrade your product, business or online presence
Hi, I'm Alex Beltechi
I'm a designer, creator and consultant. I work on and off grid
Hi, I'm Alex Beltechi. I'm a designer, creator and consultant. I work on and off grid
I help founders, creators and changemakers find the frequency of what they’re building — and then amplify it.
With over 20 years of experience in design, I can help you launch your new venture, grow what already exists or reinvent. My role is to clear away what doesn’t belong, so that what does can endure.
I'm usually in Romania (GMT+2) and work from everywhere (on or off grid).
I help founders, creators and changemakers find the frequency of what they’re building — and then amplify it.
With over 20 years of experience in design, I can help you launch your new venture, grow what already exists or reinvent. My role is to clear away what doesn’t belong, so that what does can endure.
I'm usually in Romania (GMT+2) and work from everywhere (on or off grid).
Coaching and Consulting
Consulting
Coaching and Consulting
Book me for a 1:1 consultation or workshop
Book me for a 1:1 consultation
€100 eur / session
→ Founders on how to refine their business idea
→ Founders on how to refine their business idea
→ Founders on how to refine their business idea
→ Creators who want to professionalise their online presence
→ Creators who want to professionalise their online presence
→ Creators who want to professionalise their online presence
→ Digital businesses on how to make their presence, products and content stand out
→ Digital businesses on how to make their presence, products and content stand out
→ Digital businesses on how to make their presence, products and content stand out
→ Support to navigate doubt, fear, and creative blocks in your journey
→ Support to navigate doubt, fear, and creative blocks in your journey
→ Support to navigate doubt, fear, and creative blocks in your journey
Art & creative direction
Strategy
Design advice
Tech
Design
Design
Design solutions for all stages of your product, website or service from concept to launch to growth. My fees depend on the project details so reach out to get an estimate.
→ Polished websites with performance improvements in mind
→ Polished websites with performance improvements in mind
→ Beautiful experiences for mobile and web apps
→ Beautiful experiences for mobile and web apps
→ Brand identities for future ventures
→ Brand identities for future ventures
→ Guidelines for individuals and companies who want to thrive online
→ Guidelines for individuals and companies who want to thrive online
Product Launches
Improving your app
Website redesigns
No-Code Development
Apps & products
Company websites
Websites
Websites
Branding
Ecommerce
Creative direction
Social
Framer development
Strategy
Refine, launch & improve your product
defi.money: Launching a freely tradable, cross-chain stablecoin
Web3
Product design
Branding
Kashet: Helping a challenger bank achieve funding
Collaboration with Wondersauce
Collaboration with Wondersauce
Concept refinement
Product design
Branding
DarkForest: A new client terminal for DarkForest's private investors
Collaboration with FKTRY
Collaboration with FKTRY
Product design
Find opportunities to grow & retain your customers
GetYourGuide: A new homepage, increasing retention in the app & other improvements
Collaboration with Rubber Studio
Collaboration with Rubber Studio
Product design
Usability testing
Wonderbly: Improving conversion for the world's biggest personalized books publisher
Collaboration with Rubber Studio
Collaboration with Rubber Studio
Ecommerce
Web design
Art direction
Nick Catton: Strategic improvements to increase signups
Strategy
Web design
Branding
Alex brings clarity. He asks the right questions, simplifies the complex and makes sure the final product is something everyone’s proud of.
Digby Baer
Head of UK — Wondersauce
Alex combines the eye of an eagle with the delicacy of a butterfly. His intuitive design aesthetic consistently delivers not only a practical and functional experience for our users while navigating complex data streams, but also a sense of harmony in everything he creates.
Matthew Arrow
Co-founder / CEO — Darkforest
I had the pleasure of working with Alex on the design for Aluna Social. What set Alex apart from other designers was his genuine eagerness to learn and his exceptional listening skills. He was always open to feedback and took the time to truly understand our vision and requirements. Working with Alex was not only productive but genuinely enjoyable. I'd highly recommend him to anyone looking for a designer who combines talent with great collaboration skills.
Henrique Matias
Co-Founder — Aluna
If you're looking for a design partner to upgrade your business, Alex is the one. His experience across Product Design, Brand, Art Direction & Strategy is something you rarely encounter in one single individual, and that's what makes him truly incredible.
I've seen him go from problem to solution incredibly fast, without needing an army of people behind him, and all while collaborating like a true partner.
Can't wait for the next opportunity to work together again!
Dan Tase
Product Design Director — Wonderbly
Alex stands out as one of the most thoughtful and customer-centric Product Designers I've had the opportunity of working with. His approach to design is incredibly intentional, always ensuring the user experience remains at the forefront. Alex's experience shows in the quality of his work, consistently delivering impactful solutions. Beyond his skills, he's a genuinely awesome person and is a pleasure to work with.
Lisa Lapp
Product Manager — Wonderbly
Alex worked with us to define a new language and design system for our website. He worked with us on art direction, graphic and web-design. It gave us new dimensions and elevated the brands LESTRANGE approach to branding and design.
Will Green
Co-Founder & Director — L'Estrange
Working with Alex has given me a sense of confidence I never had online. For the first time, my website feels like a true reflection of me — professional, stylish, and authentic. That shift in identity has made me feel proud to share my work and elevated how others perceive me in my field.
Nick Catton
Coach
Alex brings clarity. He asks the right questions, simplifies the complex and makes sure the final product is something everyone’s proud of.
Digby Baer
Head of UK — Wondersauce
Alex combines the eye of an eagle with the delicacy of a butterfly. His intuitive design aesthetic consistently delivers not only a practical and functional experience for our users while navigating complex data streams, but also a sense of harmony in everything he creates.
Matthew Arrow
Co-founder / CEO — Darkforest
I had the pleasure of working with Alex on the design for Aluna Social. What set Alex apart from other designers was his genuine eagerness to learn and his exceptional listening skills. He was always open to feedback and took the time to truly understand our vision and requirements. Working with Alex was not only productive but genuinely enjoyable. I'd highly recommend him to anyone looking for a designer who combines talent with great collaboration skills.
Henrique Matias
Co-Founder — Aluna
If you're looking for a design partner to upgrade your business, Alex is the one. His experience across Product Design, Brand, Art Direction & Strategy is something you rarely encounter in one single individual, and that's what makes him truly incredible.
I've seen him go from problem to solution incredibly fast, without needing an army of people behind him, and all while collaborating like a true partner.
Can't wait for the next opportunity to work together again!
Dan Tase
Product Design Director — Wonderbly
Alex stands out as one of the most thoughtful and customer-centric Product Designers I've had the opportunity of working with. His approach to design is incredibly intentional, always ensuring the user experience remains at the forefront. Alex's experience shows in the quality of his work, consistently delivering impactful solutions. Beyond his skills, he's a genuinely awesome person and is a pleasure to work with.
Lisa Lapp
Product Manager — Wonderbly
Alex worked with us to define a new language and design system for our website. He worked with us on art direction, graphic and web-design. It gave us new dimensions and elevated the brands LESTRANGE approach to branding and design.
Will Green
Co-Founder & Director — L'Estrange
Working with Alex has given me a sense of confidence I never had online. For the first time, my website feels like a true reflection of me — professional, stylish, and authentic. That shift in identity has made me feel proud to share my work and elevated how others perceive me in my field.
Nick Catton
Coach
A cyclical process to build what's true
We're not looking for a quick spike. We want to lay a foundation that leads to compounding growth. With each release cycle, we get closer to what it needs to be.
We're not looking for a quick spike. We want to lay a foundation that leads to compounding growth. With each release cycle, we get closer to what it needs to be.
Set desired outcome
Set desired outcome
→
→
We aim for the best possible outcome according to the resources we have (time, money, energy and knowledge)
Discover
Discover
↓
→
The design and build phase. We keep exploring, building, testing until it feels right*
Restart (or rest)
Restart (or rest)
↑
→
We start a new cycle when the time is right. We work at a pace that works for the both of us.
Go live
Go live
←
↵
We roll out, publish, announce. Once it’s out there, we take stock. What worked? What’s next?
Retain more customers
Get more signups
Get investment for a new venture
Change your product offering
Rebrand yourself
Launch a new token
What's the most beautiful way to transform your business?
What's the most beautiful way to transform your business?
alexbeltechi@gmail.com · +40 746 842 839
alexbeltechi@gmail.com
+40 746 842 839
Alex stands out as one of the most thoughtful and customer-centric Product Designers I've had the opportunity of working with. His approach to design is incredibly intentional, always ensuring the user experience remains at the forefront. Alex's experience shows in the quality of his work, consistently delivering impactful solutions. Beyond his skills, he's a genuinely awesome person and is a pleasure to work with.
Lisa Lapp
Product Manager — Wonderbly
I had the pleasure of working with Alex on the design for Aluna Social. What set Alex apart from other designers was his genuine eagerness to learn and his exceptional listening skills. He was always open to feedback and took the time to truly understand our vision and requirements. Working with Alex was not only productive but genuinely enjoyable. I'd highly recommend him to anyone looking for a designer who combines talent with great collaboration skills.
Henrique Matias
Co-Founder — Aluna
Alex combines the eye of an eagle with the delicacy of a butterfly. His intuitive design aesthetic consistently delivers not only a practical and functional experience for our users while navigating complex data streams, but also a sense of harmony in everything he creates.
Matthew Arrow
Co-founder / CEO — Darkforest
Alex worked with us to define a new language and design system for our website. He worked with us on art direction, graphic and web-design. It gave us new dimensions and elevated the brands LESTRANGE approach to branding and design.
Will Green
Co-Founder & Director — L'Estrange
Working with Alex has given me a sense of confidence I never had online. For the first time, my website feels like a true reflection of me — professional, stylish, and authentic. That shift in identity has made me feel proud to share my work and elevated how others perceive me in my field.
Nick Catton
Coach
If you're looking for a design partner to upgrade your business, Alex is the one. His experience across Product Design, Brand, Art Direction & Strategy is something you rarely encounter in one single individual, and that's what makes him truly incredible.
I've seen him go from problem to solution incredibly fast, without needing an army of people behind him, and all while collaborating like a true partner.
Can't wait for the next opportunity to work together again!
Dan Tase
Product Design Director
Alex brings clarity. He asks the right questions, simplifies the complex and makes sure the final product is something everyone’s proud of.
Digby Baer
Head of UK — Wondersauce